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Branding
Sequoia Group
Assignment
Re-branding of Sequoia Consulting to Sequoia Group.
Solution
Sequoia Group became a group of companies that focuses on training and development for various organizations. Sequoia’s brand concept explores the concept of nature, sustainability and contemporary design.
While maintaining a modern contemporary look and feel for the brand image, our team of designers also gave the brand image a touch of nature by using texture or recycled papers for collaterals, and images of the sequoia forest, portraying the brand as one that is contemporary, creative, professional, dynamic and lively but yet mature.
Components
- Website Designs
- Corporate Identity & Stationeries
- Corporate Brochures
- Brand Guide